Understanding Keyword Intent and Its Impact on Conversion Rates
The Importance of Keyword Intent In today’s digital landscape, keyword intent has become a crucial aspect of search engine optimization (SEO). Gone are the days when keyword optimization was solely focused on matching keywords to content; now, understanding the intent behind those keywords is essential for creating relevant and effective content that resonates with users. Keyword intent refers to the purpose or goal that a user has in mind when searching for a particular term....